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Activision, Vivendi to 'Merge,' Blizzard is Activision's Now

Aaron Dunlap — Sun, 02 Dec 2007 15:46:32 -0600

Activision and Vivendi Game have both announced today that they will be merging to form a new company, Activision Blizzard.

Activision is one of the largest publishers of video games, owning the Call of Duty, Guitar Hero, and Tony Hawk licenses. Vivendi Gamess games is one of the smaller, less awesome publishers but owned by Vivendi Universal, a gigantic media company. Vivendi Games owns Blizzard, developer and creator of such cash-factories as World of Warcraft, Warcraft, Starcraft, and has nothing to do with Witchcraft. Vivendi Games also currently owns the rights to not-as-good-as-they-used-to-be Crash Bandicoot and Spyro.

After looking over the press release (linked in PDF format), it appears that this isn't exactly a straight merger.

Activision isn't changing its name to Activision Blizzard.
Quoth the press release: "Under the terms of the agreement, Vivendi Games will be merged with a wholly owned subsidiary of Activision."

Activision Blizzard will be a new company, owned by Activision. They'll be spending $4 billion to buy up 145.6 million of their own shares, using $1.7 billion that Vivendi Games brings to the table from its own shares.

If I've decoded this correctly, I'd say that Activision is actually absorbing Vivendi, and mainly to obtain ownership of Blizzard. Now, instead of Blizzard games being published by Vivendi, they'll be published by "Activision Blizzard." Vivendi Games will probably disappear, though the name and property will be owned by Activision (not by Vivendi Universal, interestingly)

I suppose it's not technically a buyout, if anything I'd say the situation was that Vivendi running out of money but they had the valuable Blizzard crew, so they worked it out so Activision could acquire Blizzard by first taking over Vivendi Games. Business is confusing. Were this a Japanese business transaction, however, it would be infinitely more confusing.

Emergency 3 Ships To Stores

The Gaming Horizon Archive — Wed, 05 Apr 2006 14:06:00 -0500

Strategy First today announced that they have shipped Emergency 3 to retail stores nationwide for the PC.

There are too many games out there where being the good guy means you have to do a lot of bad stuff, said Jay Podilchuk, Executive Producer at Strategy First. Emergency 3 offers the same frantic strategy inherent in any RTS, but at the same time you are rescuing civilians, saving cities, and generally doing some real good for the world! Besides, you get to play that famous fireman that all your girlfriends have been fantasizing about.

Emergency 3 is now available at a suggested retail price of $29.99. Emergency 3 is rated T for Teen by the ESRB.

Originally written by Tim Grube

State of Emergency 2 Gets Picked Up

The Gaming Horizon Archive — Fri, 03 Feb 2006 16:41:00 -0600

Playlogic Entertainment and DC Studios today announced the signing of a worldwide publishing agreement for State of Emergency 2 on PlayStation 2.

Mark Greenshields, CEO DC Studios, said, I am very pleased to have agreed to publish State of Emergency 2 with Playlogic. Their ambition and plans for the game fit exactly where we want it to go and I am confident that with them behind "SOE2," it will be a huge success.
According to Rogier Smit, Executive VP of Playlogic, 'State of Emergency 2' is a great addition to our portfolio. Together with DC Studios, we are committed to re-establishing this franchise successfully with new products on several platforms. The game is another example of Playlogics line-up diversification and follows our strategy of seeking high-quality games and known IP.

State of Emergency 2 will be released in the fourth quarter

Originally written by Chris Goffinet