| GameBump |

Gamescampus Hires New Executive Vice President David Chang

Tim Grube — Tue, 17 Jun 2008 10:07:44 -0500

Business, business, business! San Jose-based online game publisher, Gamescampus.com, announced today the appointment of game undustry executive David Chang as Executive Vice President of marketing and Business Development.

Chang will manage the marketing, business development and public relations departments for the company and will report to Gamescampus.com and OnNet USA CEO, Kevin Kim.

David Chang brings more than 11 years of game and media industry
experience to his post at Gamescampus.com. Prior to his joining Gamescampus.com, Chang served as Vice President of Business Development for PlaySpan, the game industry's first publisher-sponsored in-game commerce network.

Previously, Chang was active in IGN's highly successful business and
corporate development practice. Following the merger and acquisition
of IGN by Fox Interactive Media, Chang served as IGN's Managing
Director of International Business where he led Fox Interactive
Media's international content strategy, corporate development and
operational expansion into Europe and Asia.

"I am very pleased to have the opportunity to join OnNet USA as their
Executive Vice President of Marketing and Business Development for
Gamescampus.com" said David Chang. "Our goal as an organization is to provide gamers the best online gaming experience possible by offering a community-based free-to-play online video game portal with
innovative and entertaining products and I can't wait to contribute to
this awesome effort."

David Bowie Rocks You in Rock Band, New DLC

Shiva Stella — Tue, 27 Nov 2007 09:06:39 -0600

Rock Band fans rejoice, as the game has received its David Bowie goodness in the form of another downloadable content update. Gamers can purchase the David Bowie song pack for $5.49 (that's 440 MS points) or shell out a mere $1.99/track (that's 160 MS points). The songs include:

David Bowie Pack

Moonage Daydream David Bowie
Heroes as made famous by David Bowie (cover)
Queen Bitch as made famous by David Bowie (cover)

As usual, the pack should be available on Xbox Live today (if it's not already) and will launch for the PlayStation Store on Thursday. You can view a full listing of impending songs here.

David Jaffe Keeps It Realz

Aaron Dunlap — Mon, 04 Dec 2006 13:36:24 -0600

At any media event where the press are allowed to interview game developers or executives (pretty much anybody but the booth babes) there will always be a marketing rep from his company standing right over his shoulder the whole time. This is a rule, and something we have to agree to, but it can get a bit tedious at times. It's like trying to talk to a girl at a bar when her parents and pastor are standing there making sure you stay on subject.

In the video below, someone from GameTrailers is interviewing David Jaffe, and Jaffe seems pretty annoyed by the Sony marketing rep standing there and by the very annoying line of questions.

The interviewer keeps trying to get Jaffe to "spill the beans" about God of War 3 when God of War 2 wont be on shelves for another 3 months. The game hasn't been approved for production yet, so it isn't as if David Jaffe is going to be able to say anything at all. All he wants to do is talk about God of War 2 (the game he just spent a year or so working on), and gaming journalists are trying to get the big scoop by having a developer talk about a game that hasn't been developed.

Jaffe handles it pretty well, considering. He dismisses the marketing bullshank being issued by his shoulder-perched marketing fairy and somewhere in there even acknowledges that his fighting system isn't as good as Devil May Cry (though I'd argue with anybody about that).

Imagine how much better things would be if gaming reporters weren't all trying to get some imaginary scoop and developers didn't have to be protected from that by marketing firewalls.